1、新职业英语经贸英语Unit2 1Unit 1Business Relations本单元结合国际经贸业务中的典型工作流程、工作场景，概述国际贸易中建立业务联系之后的一个重要环节“背景调查”：背景调查综述：介绍背景调查在国际贸易业务中的重要地位，以及调查所需要涉及的主要昂面和方法（Reading A），为进行实际调查工作提供方法指导；布置调查任务：在建立业务联系之后，公司领导委托下属对潜在合作方进行调查（Listening & Speaking & Writing），学习如何以书面和口头形式布置工作任务；搜集相关信息：下属通过各种方式了解前爱合作方信息，并在其过程中与相关人员进行讨论(Listen
2、ing & Speaking)，以熟悉背景调查报告所设计的主要内容和方法；形成报告：提供报告的样本(Reading B & Writing)，熟悉报告的各项内容。Unit ObjectivesAfter studying this unit, you are able to:Understand what a business background report coversKnow how to conduct a business background reportMake phone calls for information regarding business background
3、checkWrite and answer emails for back ground information1.Warming-up Task 1 Talk about what aspects should be covered in the business background check. Task 2 Discuss with your classmates to arrange the above aspects in the order of priority.2.Reading A Background Information A business background c
4、heck is a process that allows potential customers, investors, and partners to become acquainted with pertinent information about the history of the company. At the same time, running a background check on a corporation will reveal or verify data about the current status of the business. This data in
5、cludes financial data that would be important to know before investing in the company or entering into a partnership with the corporation.Conducting a business background check involves looking into a number of different types of public records in order to get a true picture of the history and prese
6、nt status of the company.Task 1 Before reading the passage, see how much you know about business background check by answering the following questions.1.Why do companies need to conduct business background checks?Just as you dont want to make friends with people who might fool you, you want to enter
7、 into business with partners whom you can rely on. Business world is more complicated than personal life. There are news and stories widely spread that how a company has been framed by its partners and the consequence can be fatal. As a result, one must be careful about whom to cooperate with and be
8、 sure that the company is reliable. The most common way to do so is to conduct a business background check.2. What do you think is the most important part of a business background check?Well, that is not an easy question. If I have to choose which part is the most important, I would like to choose “
9、criminal records”. Nobody likes to do business with a company that has been sued many times or has been involved in business criminals. It is just too dangerous. Dealing with a small company or company with ill reference, one might run into the risk of poor goods or service quality, while working wi
10、th a big company with criminal records, one might be dragged into lawsuits or put into prison.Text How to Conduct Business Background Checks There are more and more news stories about companies that defraud investors of millions of dollars. Therefore, it is important to be certain that the company y
11、ou are intending to establish a relation with is reputable and the usual practice to do so is to run a business background check. In order to do this, the following straightforward steps are recommended:投资者被某公司骗数百万美元的报道屡见不鲜。因此，确定合作伙伴有好的信誉尤为重要，而进行商业背景调查是最常用的一种方法。下面是进行商业背景调查的基本步骤： (1) Finding Basic In
12、formation of a Company Always start at the local level, especially for a small company, as this may be the only source of information available. All companies must conform to local laws or codes since they are essentially rooted in a community. City records are a good place to start. They will provi
13、de the information about the origin of the business, tax evasion, judgments filed or actions against the business. The information is normally public and available to all who ask. （1）调查公司基本信息调查公司的基本信息通常应从公司所在地区开始，特别是对于小公司来说，因为这里可能是信息的唯一来源。所有的公司都必须遵守当地的法律法规，因为他们是植根于此的。调查可以从城市记录入手，它们提供有关公司的起源、逃税情况、起诉判
14、决以及违法行为等信息。这些信息正常都向查询者公开。(2) Checking a Companys ReputationReferences can be excellent sources of confirmation of both a companys reputation and its ability to live up to its commitments. Before you do business with a company, it is imperative that references be contacted by either telephone or emai
15、l. Generally former clients will provide a well-rounded picture of the company in question and its personnel. Another valuable reference is the companys vendor list. Anybody who provides either goods or services to a company can attest to their credit worthiness.（2）调查公司信誉 第三方证明是肯定一个公司声誉及其履约能力的很好的资源。
16、在与一个公司做生意之前，必须通过电话或电子邮件的方式联系第三方证明人。一般来说，以前的客户会提供被调查公司及其人员方面比较全面的情况。另外一个很有价值的参考是被调查公司的供货商。任何为被调查公司提供货物或服务的单位都可以证明该公司的信誉情况。(3) Exploring the Litigation of a CompanyThe issue of litigation, either past or present, is vital in understanding the scope of the business practices. Has the company been sued?
17、 Are there any records of judgments or liens outstanding? Such information is significant as one does not want to do business with a company that has been sued repeatedly. When searching any criminal database, remember to consider all variations of a companys name.（3）调查公司诉讼情况公司的诉讼情况，不论是过去还是现在，对于理解公司
18、的业务操守都很重要。该公司有没有被诉讼过？该公司有没有任何还未落实的判决或抵押？这些信息非常重要，因为没有人愿意与官司不断的公司打交道。在检索犯罪记录数据库的时候，记住要注意公司所使用的不同名称。There is no national criminal database available to the public; thus the easiest way to do an in-depth criminal records search is to employ the services of an information-provider.现在还没有全国性的犯罪记录数据库向公众开放，
19、因此，最简单的进行深度犯罪记录调查的方法是雇佣私人信息调查公司进行调查。(4) Searching for the Assets of a Company and Its PrincipalsThe three most basic assets that can be discovered are real estate, automobiles or other significant property such as a boat or other tangibles.（4）调查公司及其负责人的财产状况三种最基本的资产包括不动产、汽车、其他财产如船舶或其他有形资产。(5) Checkin
20、g a Companys Credit RatingIt is imperative to know a companys credit rating before entering into a business relation. Knowing what possible liabilities a company is facing and if it will fulfill its commitment is a significant factor.Companys credit reports are available for anyone to inspect. Many
21、large corporations publish annual reports that are available through their public information office.（5）调查公司的信用等级在进行合作之前，必须了解公司的信用等级。了解合作伙伴可能所面临的债务状况和其履约能力非常关键。公司信用报告任何人都可以查看。许多大公司都会公布公司年度报告，这些信息由公共信息办公室发布。conform (to sth.)keep to or comply with (generally accepted rules, standards, etc.)符合或遵守（公认的规则
22、、准则等）EX. The building does not conform to safety regulations.conform with/to sth.agree or be consistent with sth.与某事物相符合或相一致EX. His idea do not conform with mine. behave in accordance with sth.依照某事物行事,表现出符合某事物的标准failed to live up to his principles, his reputation, his parents expectations Task 2 Rea
23、d the passage, and match each step with the corresponding aspect.Task 3 Read the passage again and tick off the facts mentioned in the passage. reasons for conducting business background checks the role of business background check in establishment of business relationship the steps to conduct a bus
24、iness background check companys credit rating criminal records of principals corporations annual report Task 4 If you are entrusted with the mission of conducting the business background check of a company what will you do to get much information as soon as possible.3.Listening Task 1Mike is asking
25、his assistant Mary to investigate YACs background. Listen to the conversation and fill in the blanks with what you hear. Mary: Well, what can I do for you?Mike: I dont know much about the company. So could you check _its_ background _ for me? Mike: I will cc you the email from YAC, which gives a bri
26、ef _ account _ of the company, quite impressive with a long list of references. And I also want you to check how its _existing_ suppliers see it. Mary: OK, I get it. When do you want it?Mike: The sooner, the better. Just keep me informed of your progress.Mary: I see. I will start right now.Script Mi
27、ke: Hi, Mary. Its Mike. I have just received an email from YAC, who wants to cooperate with us.Mary: Well, what can I do for you?Mike: I dont know much about the company. So could you check its background for me?Mary: Sure.Mike: I will cc you the email from YAC, which gives a brief account of the co
28、mpany, quite impressive with a long list of references. And I also want you to check how its existing suppliers see it.Mary: OK, I get it. When do you want it?Mike: The sooner, the better. Just keep me informed of your progress.Mary: I see. I will start right now.Mike: Good. Thank you.Mary: You are
29、welcome.Task 2Mary is phoning Frank to ask something about YAC. Listen to the conversation and match the questions with the correct answers. Script Mary: Hello, this is Mary talking. Could I speak to your source manager, Frank?Frank: This is Frank. Can I help you?Mary: Hello, Frank, we met in the ex
30、hibition in Berlin last month.Frank: Oh, I remember. You are the manager assistant of Cooper Company, right?Mary: Yes.Frank: What can I do for you?Mary: I have learned that you are one of YACs suppliers. YAC is trying to establish abusiness relationship with us. So I want to know what your experienc
31、e is like with it.Frank: Oh, it is a new but big company. Generally speaking, it is a pleasant experience to cooperate with it.Mary: Great. What about the quality of its goods?Frank: Pretty good. Our clients in North America speak quite well of it.Mary: And the delivery?Frank: To the best of my know
32、ledge, most of our goods ordered are delivered as scheduled. Its much better than our previous supplier.Mary: It seems like a good partner. Thank you for your time.Frank: My pleasure.Task 3Mike is making a phone call to Mary. Listen to the conversation and decide whether the following statements are true (T) or false (F). 1. The investigation has been completed. 2. Mary has contacted six
