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    实用物流专业英语 物流专业英语参考答案 本章节完整doc.docx

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    实用物流专业英语 物流专业英语参考答案 本章节完整doc.docx

    1、实用物流专业英语 物流专业英语参考答案 本章节完整docReferencesUnit 1 An Introduction to Business LogisticsPart II. Exercises for Dialogue 1Answer the following questions according to the dialogue.1.Logistics means to supply the right product at the right time in the right quantity in the right condition at the right place

    2、for the right customer at the right price.2.It includes the procurement, maintainance, distribution and replacement of personnel and material.3.These two concepts are the same meanings. Logistics is general meaning and includes militaiy definition and business definition. Business logistics stresses

    3、 special term on a trade or business.Exercises for Dialogue 21.(Opening)2.(Opening)Part III. Practical ReadingsExercises for Text 1I.Answer the following questions:1.Business logistics means to be defined as a business-planning framework for the management of material, service, information and capit

    4、al flows.2.Business logistics involves the following activities: demand forecasting, procurement, materials handling, packaging, warehouse and inventory management, ordering processing, logistics communications, transport, customer service and so on.3- The role of logistics is to maintain the balanc

    5、e between the minute details and the main elements involved in a product.II1 商务物流管理有不同版本的不同定义2必要资源的利用3.逆向货物的搬运4.人员和材料的补充5.复杂信息6.现代的商业环境7.需求预测8.设施场地选择9.公司最重要的财富10.公司战略抉择走势评定III.definitionsheartoutput一servicestrategyIV.1.这一非常宽广的物流观点把单一的供应链与贸易公司的方方 面而整合在一起。2.收益的概念是一个多层面的,远远不只是产品或服务本身所包含 的,而涉及物流准时、货物数量、

    6、支撑服务、地点选择和运输成本。3.如果这种材料不能用来生产其它产品,它将肯定被以同样的方式 被丢掉。4.换种说法,他们对生产线末端成品到顾客手里物流史多的关注。5.另外,这些年来,以当地资源而获得全球资源的购买使得整个过 程更加复杂了.Exercises for Text 2I.I. Answer the following questions:1.It defines the logistics to be: the part of the supply chain process that plans, implements and controls the efficient, effe

    7、ctive forward and reverse flow and storage of goods, services from the point of related information to the point of consumption in order to meet customers9 requirements.2.Supply chain management encompasses the planning and management of all activities involved in sourcing and procurement, conversio

    8、n, and all logistics management activities.3.Because it serves as an integrating or boundary spanning function.4.It would become necessary for a firm to use its resources to focus on strategic opportunities.II.1.a professional organization2.third-party service provider3.intermediary4.demand forecast

    9、ing & planning5.external factor6.internal factor7.work in process and finished goods8.globalization9.balancing inventory levels10.integrate functional entitiesIII. 1.C, 2.B, 3A, 4.A, 5.A,6.B, 7.D, 8.D, 9.C, 10,D.IV.1.All parties working together in a formal supply chain receive a number of benefits

    10、from joint working.2.Begin with the customer by understanding the customers values and requirements 3.Too much packaging increases the costs while inadequate protection can result in goods damage and, finally, customer dissatisfaction.4.Although it is challenging to develop a true partnership relati

    11、onship, the fact is that without strategic partnership, it is impossible to manage the supply chain as a single entity.5.Demand forecasting aims at the need for accurate information on future customer needs, so that the logistics system can assure the right products and services are available to mee

    12、t to those requirements.Unit 2 Customer ServicePart II Sample CommunicationsExercises for Dialogue 1Customer service acts as the binding and unifying force for all of the logistics activities If a firm can consistently provide its customers with the desired quality and quantity of products, where an

    13、d when needed, at acceptable cost, it can gain market share advantage over its competitorsThe firm might be able to sell its products at a 1 ower cost as a result of logistics efficiencies, or provide a higher level of customer service as a result of logistics effectiveness, or both, thereby gaining

    14、 a competitive edge in the market Optimal customer service involves we11-managed logistics in order to provide the necessary level of customer satisfaction through effectiveness at the lowest possible total cost through efficiency in order to contribute maximally towards the firm s welfareEffectiven

    15、ess is a measure of how successful the supply of a product is as experieneed by users and consumers, such as how well service conforms to their expectations or how well goods satisfy their needsCustomer satisfaction occurs when the firm s manufacturing, marketing and logistics effort is successful,

    16、thus adding sufficient value or creating enough utility to prevent the customer from procuring the product in an alternative way. Each activity of a firm s logistics system can affect whether a customer receives the right product and information at the designated place and time in the required condi

    17、tion and quantity at an acceptable cost/priceThe key challenge is how to outperform competitors service effectiveness in an efficient manner If specific goods are not available where and when required for manufacturing, i t may cause a production shut-down entailing cost wastage, possible 1 ost sale

    18、s and the potential 1 oss of substantial business The more severely a service malfunction reacts negatively upon a customer? s performance, the higher the priority that needs to be placed on error-free logi sti cs customer service performanceExercises for Dialogue 21.(Opening)2.(Opening)Exercises fo

    19、r Text 1I.Answer the following questions:Value-added services refer to unique or specific activities that firms can jointly develop to enhance their efficiency and effectivenessFirms can provide unique product packages, create customized unit loads, place prices on products, offer unique information

    20、 services, provide vendor-managed inventory service, make special shipping arrangements, and so forth, to enhance customer successWarehouses, whether private or third-party, can be utilized to perform a number of customization activities For example, a retai 1 customer may desire a unique pal 1etiza

    21、tion alternative to support its cross-dock activities and meet the unique product requirements of its individual store units Each store requires different quantities of specific product to maintain in-stock performance with minimum inventory commitmentAn auto assembly plant may require that componen

    22、ts not only be received on time but also be sorted and sequeneed in a particular manner to meet the needs of specific automobiles on the assemble line. The objective is to reduce assembly plant handling and inspection of incoming componentsTT. Trans!ate the following English expressions into Chinese

    23、:1包含客户化或定制化的物流 2 投递定制的个人电脑3.提供销售者管理存货服务4.综合业务提供者5.运输公司6.完成大量客户化活动7.最小化存货8.调节单位产品配置9.商务关系10.物流增值服务III.Fill in the blanks with proper words or expressions given below. Change the forms where necessary.purchase expectation exchanged receipt devoted toIV.Translate the following sentences into Chinese:1.

    24、当公司决定要为主要客户提供增值解决方案时,该公司就进入客户 化或者定制化物流。2现实中,在一些增值服务中,买家和卖家同意集成运输提供者为他 们提供服务。3仓库,不管是私人的还是第三方的,都被用于客户化服务中。4为了保持存活的最小库存量,每家商店对于不同的特殊的商品都有 不同的耍求。5.在一段商务关系中,参与者或者专家都可以直接参与到增值服务 中。Exercises for Text 2Answer the following questions:1.If a firm can consistently provide its customers with the desired quality

    25、 and quantity of products, where and when needed, at acceptable cost, it can gain market share advantage over its competitors2.Customer satisfaction occurs when the firm s manufacturing, marketing and logistics effort is successful3.Optimal customer service involves well-managed logistics in order t

    26、o provi de the necessary 1evel of customer sati sfaction (through effectiveness) at the lowest possible total cost (through efficiency) in order to contribute maximally towards the firm s welfare.4.If specific goods are not available where and when required for manufacturing, i t may cause a product

    27、ion shut-down entailing cost wastage, possible lost sales and the potential loss of substantial business5.The firm might be able to sel l its products at a lower cost as a result of logistics efficiencies, or provide a higher level of customer service as a result of logistics effectiveness, or both,

    28、 thereby gaining a competitive edge in the marketII.1.可接受的价格2.市场占有率3.一个竞争优势4.物流活动5.客户满意度6.物流系统7.最佳客户服务III.1B2 B3B4-A5C6 D7A8B9-C10CIV1.Tf a firm can consistently provide its customers with the desired quality and quantity of products, where and when needed, at acceptable cost, it can gain market sha

    29、re advantage over its competitors2.Each activity of a firm s logistics system can affect whether a customer receives the right product and information at the designated place and time in the required condition and quantity at an acceptable cost/price3.Optimal customer service involves we 11-managed

    30、logistics in order to provide the necessary level of customer satisfaction (through effectiveness) at the lowest possible total cost (through efficiency) in order to contribute maximally towards the firm, s welfare4.The key challenge is how to outperform competitors service effectiveness in an effic

    31、ient manner5.Tf specific goods are not available where and when required for mariufacturing, it may cause a production shut-down entailing cost wastage, possible lost sales and the potential loss of substantial businessUnit 3 PackagingPart II Sample CommunicationsExercises for Dialogue 1T.1.The new

    32、trend aims at reducing the amount of material used in 1ogistical packaging.2.Fout important factors They are transportation deregulation , rising waste disposal costs , market power and shift of bargaining power 3.Future logistical packaging will use less materia1. More 1ogi sti cal packaging wi11 be recycled More packaging decisions will be based on customers


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