雅思考试模拟试题及答案解析5.docx
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雅思考试模拟试题及答案解析5.docx
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雅思考试模拟试题及答案解析5
雅思考试模拟试题及答案解析(5)
(1~10/共10题)SECTION1
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第1题
Completetheformbelow.
WriteNOMORETHANTWOWORDSAND/ORANUMBERforeachanswer.
REQUESTFORCOMMERCIALLEASE
Name:
MrR.Rich
Company:
ICTIndustries
Preferredlocation:
1
Near:
2
Size:
3
Numberofstaff:
4
Specialneeds:
5 access
parkingformobilityscooter
Movingdate:
duringmonthof 6
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Completethenotesbelow.
WriteONEWORDAND/ORANUMBERforeachanswer.
Requirements:
●Goodliftaccess
●Largelobby
●Removalofsome 7
● 8 toosmall—makebigger
●Changeofficenearentrytostoreroom
●New:
-paintwork
-lights
-blinds
- 9
●Minimumlengthoflease 10 (withrightofrenewal)
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下一题
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第11题
Completethesummarybelow.
WriteNOMORETHANTWOWORDSforeachanswer.
Afterhighschoolsomepeopletravel,finda(an) 1 ortakeontemporaryworktosavemoneyforfurthereducation.
Ifyoudecidetogostraightontomorestudy,tostartwithyoushouldthinkaboutyour 2 .You'llalsoneedtoconsiderwhetheryour 3 willhelpyoueventuallygetagoodjob.Aftercourseselection,youshoulddecideonstudygoals:
howmanypaperstotakeandwhat 4 youwanttoachieve.
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第15题
Wherewouldyougoforinformationorresources?
Writethecorrectletter,A,B,orCnexttoquestions15-20.
A.fromanInternetwebsite
B.intheformofpersonaladviceorguidance
C.ontheavailabilityoffinancialassistance
HigherEducationProviders
第16题
ApprenticeshipScheme
第17题
SchoolCareersAdvisor
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CareerServices
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StudentSupportAssociation
第20题
Libraries
上一题下一题
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第21题
Choosethecorrectletter,A,BorC.
ClareandGrantmustarrangeacompetitionwhichwillespeciallyinterest
A.schoolstudents.
B.OpenDaycommitteemembers.
C.OpenDayvisitors.
第22题
Whatwilltheprizebe?
A.aniPod
B.aniPad
C.aniPhone
第23题
Whowillberesponsibleforbuyingtheprize?
A.auniversitydepartment
B.ClareandGrant
C.RickSmith
第24题
Whatisthemostimportantaspectforentrantsinthecompetition?
A.fun
B.guesswork
C.ability
第25题
Inthesciencefictionseriesontelevision,whatisontheothersideofthegateway?
A.aportal
B.anewworldofeducation
C.adifferenttimeperiod
第26题
WriteNOMORETHANTHREEWORDSforeachanswer.
Whowilljudgethecompetition?
第27题
Whowillbuildtheportal?
第28题
Labeltheflowchartbelow.
WriteNOMORETHANTWOWORDSAND/ORANUMBERforeachanswer.
Step1 Find'Portal 8 'oncampusonOpenDay
↓
Step2 BephotographedsteppingthroughthePortal
↓
Step3 Givecontact 9 (name&emailaddress)
↓
Step4 VisittheUniversityFacebookpageandvote
↓
Step5 Thepicturewiththemostvotesat5pmon 10 wins
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上一题下一题
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第31题
Completethenotesbelow.
WriteONEWORDONLYforeachanswer.
Hydropower
●Renewable—constantsourceof 1 fromnaturalhydrologiccycle
● 2 —90%ofhydroenergy→electricity
●Clean—noairor 3 pollution
● 4 &durable—simpletooperate
●Flexible—canstart&adaptquicklytomeetdemand→leadsto 5 ofpowersupply
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Labelthediagrambelow.
WritenomorethanTWOWORDSforeachanswer.
图片
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Completethesentencesbelow.
WriteNOMORETHANTWOWORDSforeachanswer.
Tobeeffective,hydroelectricdamsshouldbebuiltacrossriverswithbothsufficientheadand______.
第40题
Thereneedstobeabalancebetweentheneedsof______livingindevelopedenvironmentsandthepreservationofnaturalhabitat.
上一题下一题
(41~53/共13题)PASSAGE1
ReadingPassage1hassixsections,A-F.
ChoosethecorrectheadingsforsectionsA-Ffromthelistofheadingsbelow.
Writethecorrectnumber,i-x,inboxes1-6onyouranswersheet.
ListofHeadings
i.Nogive-awaysforaddictiveproducts
ii.Salesofrazorbladesincreaseastronomically
iii.Monopolyofconsumablesisvitalforsuccess
iv.Videogamingariskybusiness
v.Anovelmethodofdualmarketingruledout
vi.Freebiemarketingrestrictedtolegalgoods
vii.Buyeringenuitymayleadtobankruptcy
viii.Amarketinginnovation
ix.Aproductinnovation
x.Moremoneytobemadefromhighqualityproducts
"Freebie"marketing
A.Inthelate1890s,whiletravellingasanitinerantsalespersonfortheCrown,CorkandSealCompany,KingC.Gilletteobservedhowhiscorkedbottlecapswerediscardedimmediatelyafteropening.Nevertheless,hiscompanyturnedohealthyprofitandtherewasimmensebusinessvalue,Gillettesooncametorealise,inaproductthatwasusedonlyafewtimes.Gillettehadhisownpersonalbreakthroughwhilestrugglingwithastraight-bladedrazor—aslow,fiddlyandpotentiallydangerousinstrumentthatrequiredsharpeningonaregularbasis.Asimple,disposablebladethatcouldbethrownawaywhenitdulledwouldmeetarealneedandgeneratestrongprofits,hecorrectlyreasoned.AfterfoundingtheAmericanSafetyRazorCompanyin1901,hissalesleaptfrom168bladesin1903to123,648bladesonlyayearlater.
B.WhatKingC.Gillettepioneeredisformorethanaconvenientandaffordablewayformentoshave,however;itisthebusinesspracticenowknownas "freebiemarketing"thathasinspiredmanymorecompaniesovertheyears.Gillette'sapproachwascontrarytothereceivedwisdomofhisera,whichheldthatasingle,durable,high-qualityandrelativelyexpensiveconsumeritemwithahighprofitmarginwasthebestfoundationforabusiness.Freebiemarketinginvolvestwosetsofitems:
amasterproductthatispurchasedonce,andaconsumableproductthatisfrequentlydisposedofandrepurchasedonanongoingbasis.Inthisinstance,themasterproductisoftensoldwithlittletonoprofitmarginandissometimesevendispensedataloss.Astheconsumablesarepurchasedovermonthsandyears,however,thiscanyieldamuchgreateroverallprofit.
C.Freebiemarketingonlyworksiftheproducerofthemasteritemisalsoabletomaintaincontroloverthecreationanddistributionoftheconsumables.Ifthisdoesnothappen,thencheaperversionsoftheconsumableitemsmaybeproduced,leavingtheoriginalcompanywithoutasourceofprofit.ThevideogamecompanyAtari,forexample,initiallysolditsAtom2600consolesatcostpricewhilerelyingongamesalesforprofit.SeveralprogrammersleftAtari,however,andbegananewcompanycoiledActivisionwhichproducedcheapergamesofasimilarquality.Suddenly,Atariwasleftwithnowaytomakemoney.LawsuitstoblockActivisionfailed,andAtarisurvivedonlybyaddinglicensingmeasurestoitssubsequent5200and7800consoles.
D.Inotherinstances,consumerssometimesfindthatusesforomasterproductcircumventtheneedtopurchaseconsumables.ThisphenomenoniswellknowntohaveafflictedtheproducersofCueCatbarcodereaders.TheseweregivenawayfreethroughWiredmagazinewiththeintentionthattheywouldbeusedbycustomerstoscanbarcodesnexttoadvertisementsinthepublicationandthusgeneratenewrevenueflows.Usersdiscovered,however,thatthemachinescouldbeeasilymodifiedandusedforotherpurposes,suchasbuildingapersonaldatabaseofbookandCDcollections.AsnolicensingagreementwaseverreachedbetweenWiredanditsmagazinesubscribers,CueCatwerepowerlesstointervene,andaftercompanyliquidationthebarcodereaderssoonbecameavailableinquantitiesover500,000foraslittleasU550.30each.
E.Notallformsoffreebiemarketingarelegal.Onenotableexampleofthisistheuseoffreebiemarketingto"push"habit-forminggoodsinareaswherethereisotherwisenomarket.Forillegalsubstancesthisisalreadyrestrictedonthebasisoftheproduct'sillegality,buttheuseoffreebiemarketingtopromotelegalgoodssuchastobacco,alcoholandpharmaceuticalsisalsooutlawedbecausetheshort-termgaintoasmallnumberofcommercialoutletsisnotdeemedworththesocialcostofwidespreadsubstanceabuse.
F.Anotherpracticethatisprohibitedunderantitrustlawsisaformoffreebiemarketingknownas"tying".Thisiswhenasellermakesthesaleofonegoodconditionalontheacquisitionofasecondgood.Intheseinstancesthefirstgoodistypicallyimportantandhighlydesirable,whilethesecondisinferiorandundesirable.Amusicdistributorwhohastherightstoanalbumthatisinhighdemand,forexample,mightonlyallowstorestopurchasecopiesofthisalbumiftheyalsobuyunpopularstockthatdoesnotsellveryeasily.Becausethistypicallyreliesonthemanipulationofanaturalmonopolyontheportofthedistributor,suchpracticesarewidelyunderstoodtoconstituteanti-competitivebehaviour.
第41题
SectionA
第42题
SectionB
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SectionC
第44题
SectionD
第45题
SectionE
第46题
SectionF
第47题
Completethesentencesbelow.
ChooseNOMORETHANTWOWORDSfromthetextforeachanswer.
Writeyouranswersinboxes7-9onyouranswersheet.
Thenewtacticoffreebiemarketingranagainstthe______ofGillette'stime.
第48题
Occasionallypeoplewhobuyamasterproductfindwaysofusingitthatgetaroundthenecessityofbuyingmore______.
第49题
Wiredneverhada______withitscustomersabouttheuseofthebarcodereaders.
第50题
Completethesummarybelow.
ChooseNOMORETHANTWOWORDSfromthetextforeachanswer.
Writeyouranswersinboxes10-13onyouranswersheet.
Freebiemarketingisnotpermittedbylawforeitherillegalorlegal 10 products.Thistypeofpromotionof
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